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Working with other great companies: Elizabeth with Beautycounter

This month, we're featuring some of the great do-gooder companies we partner with! First up, Elizabeth Boulos from Beautycounter!

Check out out interview with her below!

 

Elizabeth with her AT Maria Clutch, made in Guatemala with Friendship Bridge!

A bit about Beautycounter and how Elizabeth got involved: 

Working abroad in personal care, I learned just how unregulated (and unsafe) products are in the U.S., and I have been a woman on a mission to change this ever since. I have a passion for health, educating others, empowering women, and making a difference, so when I heard about Beautycounter, my interest was immediately peaked.  I was already making my own cleaning products in order to use safer ingredients and be more sustainable, as well as researching the safety of the industry.  From here, it was a natural transition to a brand that stood for everything I cared about. 

What's BC's mission and sustainability: 

Beautycounter is a disruptive personal care products company that bans 1,500+ ingredients from their product line and screens every batch for safety.  Beautycounter focuses on education and advocacy work in addition to creating high-performance products. Beautycounter is a certified B Corporation; B Corporations use the power of business to solve environmental and social problems. A few factors contributing to our B Corps status include transparency and sourcing of ingredients, safer products for human & environmental health, recyclability of packaging, concentration of products, and advocacy - just this year alone Beautycounter consultants held over 100 meetings with members of congress urging them to pass more health protective laws.  Additionally, Beautycounter was instrumental in passing a bill that would ban the use of chemical sunscreens in Hawaii, as they are harming coral reefs, and they've been an advocate for a bill in California that would require all salon products to have ingredients listed (something currently not required).

Beautycounter is on a mission to get safer products into the hands of everyone.  Our goal is that one day we won't have to worry about the safety of the products we put on our skin every day and that's why we continuously fight for more health protective laws.  It's been over 80 years since the US passed a major law regulating personal care and it's time for change.   Beautycounter offers personal care products for the whole family: bath and body care, cosmetics, skincare, sun care, as well as a baby & kids line. 

Why they partner with AT: 
AT has such a strong mission - something I can relate to.  Their B Corps status, values and dedication to empowering women are all part of what make WPM/AT a natural partner for me and Beautycounter.  The team is top-notch: they are talented, determined, hardworking and active members of the community.  It's truly a pleasure when I have the opportunity to partner with WPM - I look forward to our next joint event!
 
The Maria Clutch is perfect for carrying all Beautycounter essentials.
Just to sweeten the deal: 
Interested in Beautycouunter? You can get a FREE Charcoal Cleansing Bar ($25 value) with $100+ product order (bar will be sent separately). Just use link: 
And, you can save 15% off any AT order with code ELIZABETH  (all caps) at checkout! (valid until end of August!) Shop now.


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